49

One of the most successful French advertisements ever (2 Photos)

This French ad was made by a 35-year-old graphic designer Tanja Kiewitz. She also posed for a photo.

The text reads, “Look me in the eyes… I said my eyes”

Tanja Kiewitz was born with her left arm ending just below her elbow. She created the ad for CAP48, a nonprofit organization that highlights disability issues in France and Belgium. Tanja says,

“They see that I am above all a woman and can be beautiful and sexy, and that disability is secondary,” Kiewitz said. “I wanted people to confront the ambiguity of beauty and disability.”

blog comments powered by Disqus
X
X
Follow

Get every new post delivered to your Inbox.

Join 4,585 other followers