Fast food companies go balls to the wall on their social media accounts nowadays. From Arby’s constructing awesome pop culture statues out of their packaging to the Wendy’s versus Wingstop twitter rap battle, social media teams are always looking to drop the most eye catching new trend. But sometimes subtlety can be just as effective.
Take the Kentucky Fried Chicken twitter account, for example. @kfc follows only 11 people, and when @edgette22 pointed out the reason why, people were loving the dad joke.