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You may think you’re the best football fan you can be… but you could be wrong, and the numbers are here to make you aware of that. Professor Michael Lewis of Emory University developed a “Dynamic Fan Equity” model that involves fans’ willingness to spend and activity on social media to see who really gives it their all for their team. Here are the results, starting with the “worst” fanbase, The Jacksonville Jaguars.
Remember, these are his findings, not our opinions.
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