In case you haven’t heard, United’s public reputation is in the trash. Not just tossed in the recycling bin, but shredded in the trash compactor, taken to the dump and burned. So whoever thought riding on the coattails of another business’s stellar social media track record would be a good idea should probably reconsider their career path.
Carter Wilkerson recently went on a journey to achieve 18 million retweets so that he could get free year’s supply of Wendy’s chicken nuggets. United offered him a free flight if he actually did get the retweets.