Earlier this year, Bill Murray, the Murray brothers, and theCHIVE were in St. Augustine, FL, at the Murray Bros. Caddyshack charity golf tournament, drinking our breakfast. After 4 years, the Resig family from Ft. Wayne, IN and the Murray Family from Chicago, IL, were putting the finishing touches on the new William Murray Golf Collection. We were cautiously optimistic.
The line was irreverent, authentic, and unlike anything out there. All designs available today. The performance fabrics, right down to their colors, were custom designed just for WMG. It was good. So, how do we promote it? Bill spoke up, “Have fun. Wear sunscreen.” Sometimes the simple ideas are the best. Such is the enlightened Tao of Bill Murray.
Welcome to William Murray Golf, a family company creating whimsical and irreverent designs for those who might not be scratch golfers, but love every minute of the experience.