Now, let’s look at the United States. Holistically, the country’s crazy about football, but when you look at the state level, there’s some nuances to what’s popular and where. Right off the bat, you can see that the top #winning posts weren’t what you’d initially suspect in some cases. Sure, there were the obvious mentions of the Derby in Kentucky, football in Colorado (as Denver are the reigning 2016 Super Bowl champs) and, of course, Ohio loves Instagramming basketball.
Would you guess, however, that Hawaii was #winning the most at yoga, Georgia’s all about golf and Minnesota thinks that they’re ‘winning’ the most at bingo? You could also look at Virginia, who’s #winning at gaming, or Utah, that’s the reigning Instagram winner in CrossFit, and don’t forget Kansas and Vermont, that are winning in Powerball.