With Buzzfeed shutting down its Pulitzer-Prize winning newsroom and yesterday’s Vice Media bankruptcy filing, legacy digital media has hardly lived up to its early promise. However, one digital publisher, theCHIVE, managed to escape somehow. Success required major pivots, not mini-pivots, and a willingness to fail massively along the way.
My brother, Leo Resig and I have started twenty companies over the last fifteen years. As you can see, we’ve failed about as much as we’ve succeeded. Our first failure, Derober.com, a celebrity gossip blog we started in 2006, lasted two years and earned nearly $3,600 in 24 months, or roughly $0.41 cents an hour.
There’s no information in success, there’s heaps of information in failure.