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It’s hard to argue against regular D to promote health, but there’s a good chance that the D you’re thinking of, isn’t the D that the Yukon Health and Social Services is thinking of.
They just released a series of ads, reminding Yukoners to ensure they get enough Vitamin D. As sunlight can be scarce in the winter, and relying on diet alone may leave them deficient, this is the ad campaign they came up with.